Carlsberg

Background: When guests and suppliers visit Carlsberg, they often meet the gatekeeper. To ensure maximum security, Carlsberg wanted a short and to-the-point security introduction.

Task: Citizen Dane / RISK Film proposed a drawn universe, completely customised and unique for Carlsberg.

Production: a series of characters was created, characters that the company can also use in safety communication or in other contexts. We developed and refined the stories, and soon it became even safer to visit the iconic company.